More than 960 million people used Facebook on a daily basis in June 2015. Imagine the benefits of being able to draw more of these users to your website. Well-designed Facebook ads and content can help you attract web...
Facebook’s new Bluetooth beacon can help you make a stronger connection with your customers as soon as they walk through your door. When customers visit your physical location, the beacon will send Place Tips to the...
Using social media for B2B marketing is no longer a fringe idea. It’s estimated that 84 percent of B2B marketers make use of this ever-evolving promotional channel. The key to successful B2B social media marketing is...
Keeping up our marketing knowledge helps us plan focused, clear promotional strategies for our clients. One academic marketing term, and what you should do with it, may change how you plan your social media marketing....
This month, I’m conducting one of our most popular marketing workshops for the Lonsdale Chamber of Commerce. If you’re local to the Twin Cities area, I hope you will join us. The workshop, Crafting a Standout Social...