This month, I’m conducting one of our most popular marketing workshops for the Lonsdale Chamber of Commerce. If you’re local to the Twin Cities area, I hope you will join us. The workshop, Crafting a Standout Social...
As soon as Facebook announced its new account management system called Business Manager last year, Checkerboard began investigating how it may benefit our clients. One major benefit, especially if you have multiple...
Social bookmarking sites can act as a hub of curated information and testimonials. They can increase your brand’s visibility, improve traffic flow to your website and grow interest in your brand. Don’t be overwhelmed,...
A: Google Analytics terminology – defined. If you are ever overwhelmed or lost in the jargon of Google Analytics, you are not alone. Whether you are a new user or are familiar with the program, a business owner...
I recently ran across an article by Adrian Blake at AlleyWatch that talked about the importance of first impressions online. With all of the things that are competing for our attention daily, he cites studies that...