Portfolio:StuartCo
Campaign Goals:
- Redesign website to reflect the company's dynamic brand
- Provide a more user-friendly apartment search experience
- Increase leads and employment applications
Custom API Integration
Here's how we helped them out
WordPress Development
We built StuartCo’s entire site experience within WordPress with the goal of affecting SEO and crafting an easy-to-use tool for their team to work in.Graphics and Visual Identity
We helped StuartCo create a stunning website that was more in line with their visual identity, only kicked up a notch.Email Marketing
We improved lead generation by integrating email marketing with the site’s enhanced search functionality. People searching for apartments enter an email address to save their results on the website. StuartCo can now email potential tenants to follow up on their specific searches.
User Experience Design
It was important to StuartCo to have the best user experience possible. This is certainly inherent in the search tool and the ‘save your search’ functionality.Responsive Web Design
It was extremely important to create a site that worked well on mobile devices, as most renters today use phones and tablets for apartment searches.“Checkerboard’s team was a delight to work with. They were thorough in the bidding process, asked intuitive questions to build out the scope, and detailed their recommendations so it was easy for us to define the best fit for our budget and strategy. Our website required complicated programming. The Checkerboard team was incredibly patient, and we learned a ton through this process! From design to functionality and management of the project, Checkerboard’s team was open-minded and enjoyable to work with!”