- Create a new modern design and improve site functionality
- Integrate WordPress with the ColdFusion order management system
- Increase leads and organic traffic
Here's how we helped them out
WordPress DevelopmentWe developed a WordPress site that is unique, easy for users to navigate, and full of features. We were able to integrate the forms on the site with the ColdFusion system that GolfPsych uses, making it easier than ever for them to manage their users. The site was also developed with eCommerce capability, and effectively communicates their expertise in sports psychology.
Search Engine OptimizationWe utilized a variety of proven techniques to create a site that would rank high in search engines. This included comprehensive keyword research, optimizing content on the site, creating a search engine-friendly site structure, and much more. This allows potential customers to easily find the GolfPsych website via Google.
Digital AdvertisingWe have run a large number of Facebook and Google ad campaigns for GolfPsych, helping them connect with customers when they're most likely to convert. From planning to audience creation to writing ad content, we manage the entire campaign in order to make the process as easy as possible. This gives GolfPsych a steady stream of leads coming in as well as an increased audience for blog posts.
Responsive Web DesignWe made a design that looks great on every device and screen resolution. Users will have a positive experience regardless of whether they're looking for mental game tips on a smartphone, tablet, or computer. This future-proof new design will help GolfPsych stand out in their industry as a reputable source, and allows their users to access the site wherever they might be, such as on a golf course.
Digital Marketing AssistanceAfter the site launch, we've worked further with GolfPsych on a variety of projects in order to improve their search rankings and add new features to their website. This includes a monthly program to perform additional optimization on the site, as well as continued assistance if problems arise. Some of the projects have also been large scale such as introducing a new online coaching system.
Content MarketingGolfPsych produces a lot of high quality content, and we help refine the content by adding a call-to-action and cross testing different language to increase conversions. We write content that utilizes their expertise in the most relevant, informative, and effective way possible.
300% increase in just 9 months
Social media Followers
450% increase from 9 months ago. Frequent posting and Twitter creation.
+213% from 9 months ago