Leverage Your Site’s Authors
If you are maintaining a solid content stream on your blog there are many ways to maximize your content’s potential to get in front of your target market and convert them to customers. Today, I am focusing on utilizing authors for…
What is an editorial calendar and why is it important?
Regardless of where you are in your content marketing efforts, it’s important to have an editorial calendar to keep your content consistent and relevant. Frequent blogging and social media posts are critical to your online success. In order to keep…
Five reasons not to let your flow of good content dry up
Your branding tells a story, but only when content is being produced and delivered to your target market. Here are five reasons to maintain a stead flow of quality content to your target market:
Twitter stream running on empty? Here is some help.
Today I shared my tips on maintaining an active Twitter feed through four steps: trusted sources, blog content, cycled posts, Etiquette/Interactions. Check it out.
Stuck on what to say? Online marketing simplified.
Often the biggest problem customers have with social media, and with search engine optimization (SEO) through blogging, is they don't know what to say. Our local business starter pack is designed to give businesses a jump start into their SEO, social media and email marketing programs. We start with a simple content schedule centered around our clients' daily routines. Continue reading for content ideas.
10 ways to get your brand fan base started
Whether your fan base is just starting out, has been steadily growing for years, or is facing a lull in growth, these tips will get your fan base active and growing again. When it comes to social media brand supporters, make sure you focus on the quality of the people and not just the quantity. Thousands of fans may make you look popular but if most of them aren't interested in your brand, aren't buying your product, or are comment robots, you may as well be tweeting to an empty room. Here are 10 things you should do to get your fan base started.
Promote your brand through Pinterest
What is Pinterest? Pinterest is a fast-growing social media site that allows users to create an online image collage, called a “board“, that users share with their friends and other Pinterest users. While browsing the site’s addicting content, you can “pin”…