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local-starter

Local Minnesota businesses finding success online

 My name is Jason Kocina, and I run Checkerboard Strategic Web Development, a sister company to Mid-America Events & Expos. My company facilitates the Internet marketing for the expos, but that's not why I'm writing. We help local contractors improve their Internet presence so that they're getting more leads and more sales. We have a proven starter pack that will give you a powerful new asset to help you grow your business using the Internet and social media. When we're done, you will own a site, an action plan and easy-to-understand training materials plus you have access to our strong, experienced team. You'll easily be able to post content to your website, and automatically syndicate it through Facebook, Twitter, LinkedIn, etc.
solid foundation

Stuck on what to say? Online marketing simplified.

 Often the biggest problem customers have with social media, and with search engine optimization (SEO) through blogging, is they don't know what to say. Our local business starter pack is designed to give businesses a jump start into their SEO, social media and email marketing programs. We start with a simple content schedule centered around our clients' daily routines. Continue reading for content ideas.
Jason Kocina teaching his social media planning class

Turnout good for our Creating a Social Media Plan class today

 We provide several classes to the community about preparing for and getting the most out of social media.  Social media isn’t going away, it is only getting stronger.  This class attempts to prepare business owners and marketing managers to make…
Follow us on Twitter and Facebook

Connect with us on social media

 We invite our customers and prospects to follow and participate in our social media channels. We welcome questions through these channels as we all work together to stay on top of the latest tools and techniques for using social media to achieve your goals. In 2012 we are bumping up our communications to provide the best services to you. Check out the types of updates we will be providing and please join our Facebook and Twitter channels. Thanks!
Facebook Help

10 ways to get your brand fan base started

 Whether your fan base is just starting out, has been steadily growing for years, or is facing a lull in growth, these tips will get your fan base active and growing again. When it comes to social media brand supporters, make sure you focus on the quality of the people and not just the quantity. Thousands of fans may make you look popular but if most of them aren't interested in your brand, aren't buying your product, or are comment robots, you may as well be tweeting to an empty room. Here are 10 things you should do to get your fan base started.